Creation


In Communication, there are traditional media that many call Offline such as TV, Radio, Newspaper, Magazine, Outdoor Media, Point of Sale Actions, among others, and Digital Marketing, such as Inbound Marketing, Social Networks, Organic Search Engines (SEO), Facebook Ads, Google Ads, LinkedIn Ads and many others.

It is possible to make a Print ad for a Campaign that will run on Google Display, as well as sponsor Posts on Social Networks for a business that only has a Physical Store.

Phygital is the junction between the physical and real worlds with the digital and virtual, creating a new ecosystem. Stimulates the shopping journey with a new experience and greater consumer engagement.

Therefore, if Phygital is at the forefront of Marketing in the consumer journey, communication is the main tool to make it efficient and noticeable.

Great by Choice is a plural agency, mainly regarding its team, formed by professionals from Generation X to Millennials. Interdisciplinary, they contribute to each other and offer our customers full knowledge of communication solutions. Academic training is our ship, the ocean is our creativity and experience is our safe haven. Take this journey in a Great by Choice fashion.


Wagner Luiz Santos, graduated in Publicity and Advertising from the University of Ribeirão Preto, SP. He has a specialization in Education in Didactics from the Faculdade São Luis de Jaboticabal, SP. Master's Degree in Subsidies for Practices, Policies and Evaluations in Health Promotion from the University of Franca.É professor at the University of Ribeirão Preto working in the subjects Advertising Creation, Art Direction, Strategic Planning and Branding.

He started professionally in advertising in the 80s. After 4 years he was promoted to Art Director, later Creative Director, serving clients such as Carrefour, Mc Donalds, RibeirãoShopping, Biscoitos Mabel, Lojas Samello, among others. In the mid 90's, he also started to act as Planning Director and, among other companies, he worked with Indústria Alimentícia Santa Helena, UNAERP- University of Ribeirão Preto, SESC- Social Service of Commerce, ABDL- Brazilian Association of Book Dissemination, Tânagra Cosméticos and TIM Celular. In 2017, he assumed the Creative Direction at Great.


Wagner Luiz Santos, graduated in Publicity and Advertising from the University of Ribeirão Preto, SP. He has a specialization in Education in Didactics from the Faculdade São Luis de Jaboticabal, SP. Master's Degree in Subsidies for Practices, Policies and Evaluations in Health Promotion from the University of Franca.É professor at the University of Ribeirão Preto working in the subjects Advertising Creation, Art Direction, Strategic Planning and Branding.

He started professionally in advertising in the 80s. After 4 years he was promoted to Art Director, later Creative Director, serving clients such as Carrefour, Mc Donalds, RibeirãoShopping, Biscoitos Mabel, Lojas Samello, among others. In the mid 90's, he also started to act as Planning Director and, among other companies, he worked with Indústria Alimentícia Santa Helena, UNAERP- University of Ribeirão Preto, SESC- Social Service of Commerce, ABDL- Brazilian Association of Book Dissemination, Tânagra Cosméticos and TIM Celular. In 2017, he assumed the Creative Direction at Great.


Experience

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